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BMT: New consensus for Basilicata offer



Good consensus for the growth of the quality of the tourist offer of Basilicata came from the edition of the Mediterranean Tourism Exchange which closed on Sunday in Naples. Basilicata presented itself with particular attention to trekking and the outdoors in general, with an offer that is enriched with new attractions every year, as in the case of the "Ponte alla Luna" in Sasso di Castalda, in the Lucanian Apennines National Park, a system of Tibetan bridges that will be inaugurated in the coming weeks. Significant attention, moreover, is paid to the promotion of Lucanian villages, in line with the strategies of the Mibact for 2017, with the awareness that Basilicata has an extraordinary offer of small and very small villages that constitute a unique wealth. Top products obviously Matera and Maratea but also a lot of space to those of "niche" as the inner areas that represent the novelty required by the target of proximity tourism formed by Campania, Puglia and Lazio who are looking for new emotions and new itineraries. The Apt hosted at its stand the students of the Institute for Human Sciences "Gianturco" of Potenza, for a training and work experience. Among the "freshmen" was the Dimora Storica B&B la Voce del Fiume di Brienza, which was among the best international buyers selected by Enit. With the fair in Naples, the Lucanian Historical House has become part of the excellence of the Italian tourist offer. Satisfied the owner Rocchina Adobbato for the appreciation received especially from foreign operators and for the many contacts recorded that project the structure in foreign markets. The proof that the offer of quality accommodation is mature even in Italy and that the circuit of the Historic Houses is in great demand especially by European guests with greater availability of expenditure.


The BMT areas reserved for Outgoing have been, as always, the most crowded by travel agents, for the presence of the big names in tourism and promotion agencies but also because in these spaces have developed training courses dedicated to them. Great interest also for Accessible Tourism, with the presence at the fair of a stand that sees Naples as the leader of a project that will network all existing initiatives in Italy.In the pavilions Incoming, the interest of visitors was reserved for the proposals of the Regions and the four thematic workshops literally taken by storm by the operators of the Italian offer, eager to meet hundreds of foreign buyers selected by Progecta with the collaboration of ENIT. The president of Bmt Angelo De Negri said that "the fact that tourism in the South has become a trend and we are on the crest of the wave should not make us give up and give up. We live on this bread: tourism - underlines De Negri - and I, as a tour operator, invite my colleagues to believe in it because we must be able to offer quality. Perhaps we sin on this aspect". The invitation is not to "be perfect", because, adds De Negri, "even the fact that there are some imperfections is a characteristic for which we are loved".
Translated with www.DeepL.com/Translator (free version)